Acne Studios has opened its first store in Thailand at Siam Paragon, marking another significant step in strengthening Acne Studios' presence in the Asia-Pacific region. It officially opens on October 30, 2025.
The interior of the store conveys the brand's unique identity through decoration prominently featuring pink granite, the brand’s signature tone. This blends architectural beauty and sophistication, reflecting the careful selection and use of materials in the design to clearly communicate the brand's meaning, emotion, and philosophy. The store was designed by Jonny Johansson, Acne Studios' Creative Director, in collaboration with the Swedish architectural studio Halleroed, under numerous collaborations to ensure consistency with the design of other recently opened branches.
This blend reflects Acne Studios' core concept, which mirrors the brand’s collection rooted in the idea of juxtaposition, creativity, and a playful spirit. The store offers the Autumn/Winter 2025 collection for both men and women, alongside various footwear and accessories, featuring the latest iconic bag model, the Camero, which is a key highlight of the opening.
Moreover, to celebrate this new store opening, everyone will find the "Acne Studios Loves Bangkok" limited-edition T-shirt, specially created for the occasion, along with the launch of the Trompe L’oeil collection, which uses optical illusion techniques to add dimension to the clothing, allowing customers to experience and acquire them before anyone else.
See you at Acne Studios, 1st Floor, South Wing, Siam Paragon. Get Direction
