SIAM PARAGON SUMMERBEATS MUSIC FEST 2026

10 April–15 April 2026 at Siam Paragon

Siam Paragon creates a grand summer phenomenon with “SIAM PARAGON SUMMERBEATS MUSIC FEST 2026”, elevating a large-scale music festival in the heart of the city, stimulating the economy, and attracting tourists from around the world from 10–15 April 2026 at Siam Paragon.

Siam Paragon reinforces its position as a Global Destination, the number one destination in the hearts of both Thai and international visitors, in collaboration with Kasikornbank Public Company Limited, to create a spectacular summer celebration with “SIAM PARAGON SUMMERBEATS MUSIC FEST 2026.”

Get ready to energize your summer with vibrant excitement and refreshing fun. The space will be transformed with Thai craft elements blended with modern design, set in a colorful atmosphere that will become a must-share check-in landmark. Enjoy a full-scale music festival featuring more than 150 of the most influential artists of the era, delivering an immersive music experience with world-class lighting, sound, and production.

The event also features a wide range of activities and special promotions throughout the festival period, held from 10–15 April 2026 at Parc Paragon, Siam Paragon. The event is supported by partners from both the public and private sectors, including Vichy under L’Oréal (Thailand) Co., Ltd., and Smooth E under Siam Health Group.

Thanaporn Tantiyanon, Managing Director of Shopping Center Business Group, Siam Paragon, stated:

“Siam Paragon is committed to continuously creating extraordinary experiences in every dimension, reinforcing its position as a global destination in the hearts of both Thai and international visitors. Through the creation of a spectacular summer event, ‘SIAM PARAGON SUMMERBEATS MUSIC FEST 2026,’ this summer music festival fully reflects the energy, fun, and vibrant colors of the season. This event is not just a music festival, but an elevation of Siam Paragon into a world-class experiential platform that seamlessly blends entertainment, creativity, and contemporary Thai charm. It aims to bring vibrancy to Bangkok, stimulate the national economy, and attract tourists from around the world to experience something truly special in the heart of the city. This further reinforces Siam Paragon’s role as a global destination that continuously delivers extraordinary experiences beyond expectations.”

Experience non-stop excitement throughout the festival

This summer, Siam Paragon is set to create a new music milestone, transforming Parc Paragon into a world-class concert festival and elevating the excitement to the maximum with the gathering of more than 150 of the most influential artists of the era.

On April 10, 2026, at 5:00 PM, get ready for a spectacular grand opening ceremony with the “Ranad EDM Battle” (Fino the Ranad) goes head-to-head with STGZ x 1Saran in “Molamtronica”—a remarkable fusion of traditional Thai instruments and modern music that will ignite excitement across Parc Paragon. Continue the fun with DJ BESTBOI, followed by the highly popular duo “Pooh–Pavel”, known for their outstanding engagement, and close the night with “PROXIE”, one of the hottest boy bands of the moment.

On April 11, 2026, at 5:00 PM, kick off the stage with electrifying beats from DJ Crossthy, the sibling duo Ken Phupoom and Timmy. Get ready to meet “DICE”, a beloved idol group among Thai fans, and feel the impact from legendary artist “JOEY BOY”, along with “Purpeech”, one of the fastest-rising indie bands.

On April 12, 2026, at 5:00 PM, “Queen of Dance & King of Beat” takes over as “KT KRATAE”, creator of the Bangkok City phenomenon, invites everyone to dress in white tops and jeans and move to the rhythm together. Keep the energy going with “DJ CHIN CHINAWUT”, and close the night with Thai-style fun that has gained international recognition with “Khana bierbood”.

On April 13, 2026, at 5:00 PM, don’t miss top artists behind many hit songs, “Tilly Birds”, performing alongside “Paradise Bangkok”, a Thai fusion band that has gained global recognition. This is the coolest musical combination of the summer.

On April 14, 2026 at 5:00 PM, gather with “million-view hitmakers”—no one doesn’t know the songs of “Tattoo Colour”—joined by new-generation artists “ALTERS” and “SONS”.

On April 15, 2026 at 5:00 PM, close the festival with a “T-Pop Global Sensation”. Celebrate the grand finale with “4MIX”, a T-Pop group with a strong fanbase both locally and internationally, alongside “Shine Boys” and rising viral act “Peejang Kritsana”, bringing the festival to an end with the true energy of the new generation.

In addition, many celebrities and well-known influencers will join to add excitement to the event, including LE7EL, Masu–Tee, Billy–Babe, Enjoy–June, and Krit–Phop, among others.

Transform every inch into a photo-taking and check-in landmark

Beyond music and entertainment, Siam Paragon has transformed the Jewel area and Parc Paragon, M Floor into a spectacular world of colors, inviting everyone to immerse themselves in a vibrant summer atmosphere.

Highlighted by colorful windmills spinning lively under the sunlight, combined with bamboo structures that reflect contemporary Thai craftsmanship, and surrounded by bright neon colors and cool abstract designs, every corner becomes a must-visit photo spot.

Because every inch is a new experience—fun, vibrant, and full of summer energy.

Turn up the fun with the “FESTIVAL FACE PAINTING” activity, held 4 sessions daily (11:00 AM / 1:00 PM / 3:00 PM / 5:00 PM). Enjoy creative summer face painting that transforms your face into a work of art, fully expressing your identity and sense of fun.
A caravan of exciting activities awaits, including “Dart Games”, “Dunk Tank”, and the must-try highlight, Ultimate Splash Challenge—inviting everyone to unleash refreshing, splash-filled fun to beat the heat, surrounded by high-energy excitement that takes this summer to the next level.
Chill lovers must not miss this—Siam Paragon, in collaboration with Chongjaroen, a well-known hangout spot, has created a chic space specially designed for hangout enthusiasts. Get ready to enjoy exclusive activities and special drink menus available only at Siam Paragon.
Refresh yourself with a popular menu like watermelon smoothie, served by the hot heartthrob “Gunner Natsakorn Chaiyaroj”, together with his group of cute friends, such as Maiek, Peem, and Earth, who will rotate in serving fresh drinks for you to enjoy to the fullest. In addition, cool off with refreshing treats from the “SUMMER ICE BAR”, featuring classic ice pops and a variety of shaved ice flavors, perfectly complementing the vibrant summer vibe.
Siam Paragon is packed with shows and performances of every style, inviting you to experience a parade of Thai cultural performances, including Khon and puppet theatre by the Youngรักษ์ศิลป์ Club (Joe Louis Junior). Inspired by traditional performing arts, these shows are reinterpreted into a more contemporary, fun, and accessible format. Special! Enjoy the performances at 1:00 PM / 3:00 PM / 5:00 PM
Experience the charm of Thai identity from a new perspective at “THAI THAI MARKET”, a creative market that brings together lifestyle products, fashion, and souvenirs from quality Thai brands. Held from April 3 – April 21, 2026 at Fashion Hall, 1st Floor, the space is transformed into a hub of inspiration, showcasing Thai identity through contemporary design. It combines the fun of shopping with a complete market destination experience—offering product selection, discovery of new brands, and participation in cultural activities.
Enjoy unbeatable value with promotions across the entire mall and Siam Paragon Department Store. Make this summer even more special with the “Ultimate Summer Deals” campaign from April 10–15, 2026. Shop according to the conditions to receive SIAM GIFT CARD and Cash Coupon from Paragon Department Store, with a total value of up to 1,600 THB. Special privileges are also available—shop at a lower spending threshold and redeem rewards at Siam Paragon. For Kasikornbank credit cardholders and ONESIAM members, receive 4X ONESIAM Coins with qualifying spending, along with cashback of up to 22% from participating credit cards, or enjoy 0% installment plans for up to 6 months when purchasing SIAM GIFT CARD.

*Credit card: Use only as necessary and repay the full amount on time to avoid 16% annual interest. 0% interest applies when the full payment is made by the due date. Borrow only as necessary and repay on time to avoid 25% annual interest.

In addition, Paragon Department Store offers special deals with the “SUMMER CATION” campaign from March 5 to April 28, 2026. Enjoy discounts of up to 70% every Friday–Sunday, and receive M Cash Coupons worth up to 7,000 THB from M CARD, Bangkok Bank M VISA credit card, UOB credit card, or Kasikornbank credit card when reaching the required accumulated spending. For M CARD members, receive a free PUFF BAG COLLECTION: Get a PUFFY BAG worth 490 THB every Friday–Sunday (March 6 – April 26, 2026) with a minimum spend of 3,000 THB/day (excluding Power Mall and Gourmet Market) Get a PUFFER BAG worth 890 THB every Monday–Thursday (March 23 – April 28, 2026) with a minimum spend of 6,000 THB/day (including Power Mall and Gourmet Market) Plus, enjoy total returns of up to 62% from M CARD and participating credit cards *Terms and conditions apply. Please check additional details at the point of sale and other campaign materials.

NEXTOPIA invites you to experience Songkran in a new dimension with “NEXTOPIA: Culture of Tomorrow”, blending contemporary Thai charm into a joyful and eco-friendly festival

NEXTOPIA, a prototype city of the future on the 5th and 5A Floors of Siam Paragon, invites you to celebrate an innovative Songkran festival with “NEXTOPIA: Culture of Tomorrow” from April 10 – 15, 2026. The event reinterprets the charm of Thai traditions through contemporary innovation, adding a twist of fun while elevating it into a sustainable, eco-friendly festival that resonates with the lifestyle of the new generation seeking unique and fresh experiences in a true Future Culture style.

One of the key highlights is the Crystal Pagoda Landmark, inspired by the traditional Thai “sand pagoda” of Songkran, reimagined in a modern design. It symbolizes a beautiful connection between cultural heritage and the future, while reflecting the concept of resource efficiency through a Circular Economy approach.

A featured activity, “Bring, Write, Drop,” invites participants to creatively engage with the festival—bring used plastic bottles to the Refill & Clean Station, write wishes using glow-in-the-dark pens, and drop them into the crystal pagoda. This transforms the traditional water-splashing image of Songkran into a meaningful and sustainable experience.

The event also offers various workshops that blend Thai charm with eco-conscious concepts, such as flower printing on fabric, soy wax candles in eggshells, and traditional Thai scented powder (Nam Ob/Paeng Ram) making, adding fun, creativity, and environmental inspiration to the celebration.

For music lovers, enjoy continuous entertainment throughout the event with DJs and live bands that fuse Thai musical elements into modern styles, including Thai Funk, Molam, and contemporary Thai music. Performances take place daily from 6:30 PM – 7:30 PM, starting on:

April 10, 2026 – RATTANAKOSIN BREAKIN CREW
April 11, 2026 – KHANA BIERBOOD
April 12, 2026 – SUN DER
April 13, 2026 – NIXSA JINGLE
April 14, 2026 – KHONTAN AND THE HYMMAPAN EXPRESS
April 15, 2026 – MAKARA

Additionally, the event features a retail zone showcasing products and crafts from various creators and brands, allowing visitors to browse, shop, and support unique design works. The festival-style decoration, combining vibrant colors and contemporary Thai patterns, enhances the Songkran experience to feel fresh and memorable.

A key concept that sets this event apart is the Full Circle Sustainable Loop, which focuses on recycling and reusing waste materials and plastic generated during the event—reflecting a Songkran festival that not only delivers joy and fun but also emphasizes true environmental responsibility.

Join the summer vibes at “SIAM PARAGON SUMMERBEATS MUSIC FEST 2026”, happening from April 10 – 15, 2026 at Parc Paragon, M Floor, and enjoy a full eco-friendly Songkran experience at NEXTOPIA, 5th Floor, Siam Paragon.

SIAM PARAGON SUMMERBEATS MUSIC FEST 2026